Frequently Asked Questions

We ship all orders on Tuesdays and Wednesdays using expedited ground shipping. Most orders arrive within 1-2 business days from the ship date, ensuring your wild Alaskan seafood arrives in pristine condition. Your fish is packed with dry ice and premium insulation to maintain that just-caught quality throughout transit. You'll receive tracking information as soon as your order ships so you know exactly when to expect your delivery.

Yes! We offer completely free ground shipping on all orders, with no minimum purchase required. This is our way of bringing Bristol Bay's finest seafood directly to your door without hidden fees. Whether you're ordering a 5-pound box of our wild Alaskan salmon portions or a larger 20-pound box, you'll never pay a shipping charge. We believe quality wild-caught fish should be accessible, and free shipping is part of that commitment.

Your Popsie Fish Co order is carefully packed in an insulated box with dry ice to keep everything flash-frozen solid during transit. Each piece of wild Alaskan fish—whether it's our sockeye salmon fillets, halibut portions, or Pacific cod—is vacuum-sealed before being placed on the dry ice. This double-protection method ensures your sashimi-grade seafood arrives frozen and fresh, maintaining the quality standards we've upheld since 1987. The dry ice will fully sublimate by the time your box arrives, leaving no mess.

We process and ship all orders on Tuesdays and Wednesdays. This shipping schedule ensures optimal timing for ground transit, so your wild-caught Alaskan fish arrives while still frozen solid. If you place an order on a weekend or day before our shipping days, it will be processed during the next available Tuesday or Wednesday window. This consistency is part of our dedication to delivering the freshest possible seafood to your table.

At this time, we ship throughout the continental United States only. While we're based in Alaska and would love to serve our home state and Hawaii, our current shipping methods are optimized for continental US delivery. We're always exploring ways to expand, so stay tuned to our social media channels (Facebook, Instagram, YouTube, TikTok, and Pinterest) for any updates about expanded shipping options. Contact us at support@popsiefishco.com if you have questions about your specific location.

We currently do not offer international shipping. Our wild Alaskan seafood products are optimized for US ground shipping, and we don't yet have the logistics in place for customs and international cold chain management. However, if you're interested in international delivery or have a special request, please reach out to our team at support@popsiefishco.com or (509) 309-0899 to discuss possibilities. We're a family operation dedicated to serving our customers as best we can.

Once your Popsie Fish Co order ships on Tuesday or Wednesday, you'll receive an email with a tracking number and carrier information. Simply click the tracking link to monitor your wild Alaskan seafood's journey in real time. You can see exactly when your package leaves our facility and when it's scheduled to arrive at your door. If you don't receive a tracking email within 24 hours of placing your order, contact support@popsiefishco.com to check on your shipment status.

We guarantee 100% satisfaction with every Popsie Fish Co order. If your wild-caught Alaskan seafood arrives thawed, damaged, or anything less than perfect, contact us immediately with photos at support@popsiefishco.com or (509) 309-0899. Because our products are perishable, we don't accept physical returns, but we will work with you to make it right—whether that's a replacement shipment or a refund. We've been building trust with customers since 1987, and your satisfaction is our priority.

Since we ship on Tuesdays and Wednesdays, timing is critical. If you need to modify or cancel your order, contact support@popsiefishco.com or call (509) 309-0899 as soon as possible. Orders placed close to shipping days may have already begun processing, so the sooner you reach out, the better chance we have of accommodating your request. Our team will do their best to help, but we can't guarantee changes to orders that have already entered our fulfillment process.

No, we do not ship to PO Boxes, APO addresses, or FPO addresses. Our wild-caught Alaskan seafood requires signature confirmation and temperature-controlled delivery to ensure it arrives in perfect condition, which standard PO Box and military mail services cannot accommodate. Please provide a residential or commercial street address for your Popsie Fish Co order. If you have questions about your specific address, reach out to support@popsiefishco.com before placing your order.

No minimum order required! You can order as little as a single 5-pound box of our wild Alaskan salmon portions or as much as a 20-pound box—whatever fits your needs. Every order, no matter the size, qualifies for free ground shipping. Whether you're trying Popsie Fish Co for the first time or stocking up your freezer with Bristol Bay's finest, we're happy to serve you. Our custom wild Alaskan boxes start at just $143.98, making it easy to get started.

Currently, Popsie Fish Co does not offer a formal subscription or auto-ship program. However, we encourage customers to reach out to support@popsiefishco.com or (509) 309-0899 to discuss their needs—we may be able to work out a custom arrangement for regular orders. You can also follow us on Facebook, Instagram, YouTube, TikTok, and Pinterest for updates on new products and seasonal offerings. Placing individual orders allows you flexibility to choose different wild-caught varieties and box sizes each time.

All Popsie Fish Co seafood is sourced from Bristol Bay, Alaska—one of the world's most pristine and productive wild fisheries. Our fish is caught by our own family fishing operation, which has been working these waters since 1987 when our founder, Tony "Popsie" Neal, arrived in Alaska. We don't rely on third-party suppliers; we catch, process, flash-freeze, and ship our own wild-caught fish. This direct control over every step of the process, from net to your fork, ensures uncompromising quality.

Wild-caught means the fish were caught in their natural ocean habitat rather than raised in farming operations. Our wild Alaskan salmon, halibut, Pacific cod, and sablefish are not farm-raised; they're caught by our fishing vessels in the pristine waters of Bristol Bay. Wild-caught fish tend to have richer flavor, better nutritional profiles, and firmer texture than farmed alternatives. As a third-generation family fishing operation, we're committed to sustainable wild-catch practices that respect the ocean and ensure these species thrive for future generations.

Yes, every Popsie Fish Co product is 100% wild-caught Alaskan seafood. Whether you're ordering our wild-caught sockeye salmon portions, wild-caught halibut, wild-caught Pacific cod, wild-caught sablefish, ground wild Alaskan sockeye salmon, or our salmon patties, it all starts from wild fish. We take pride in this distinction—no farm-raised fish ever enters our facility. Our commitment to wild-caught means you're getting fish that lived naturally in the ocean, with all the flavor and nutrition that brings.

Popsie Fish Co specializes in wild-caught Alaskan sockeye salmon, specifically from Bristol Bay. Sockeye is prized for its deep red color, rich omega-3 content, and bold flavor. We offer sockeye in multiple formats: boneless, skin-on portions (6oz), fillets, ground salmon, and salmon patties. Each format maintains the same high quality and nutritional benefits of this exceptional wild salmon species. Bristol Bay sockeye is considered among the finest salmon in the world, and we're proud to bring it directly to your table.

Yes! Popsie Fish Co's wild-caught Alaskan seafood is sashimi-grade and safe for raw consumption, including sushi and sashimi. Our fish is caught quickly, bled upon capture, and gutted soon after to preserve quality. It's then flash-frozen immediately after processing, meeting the FDA's temperature requirements for eliminating parasites in fish intended for raw consumption. Whether you're making sushi at home, enjoying sashimi, or searing it rare, our Bristol Bay salmon and halibut are safe and delicious at any level of doneness.

Our wild-caught Alaskan fish is flash-frozen—which we like to call "fresher than fresh." Flash-freezing (also called blast freezing) preserves the fresh qualities of food by blasting extremely cold air at very high speed, freezing the product as quickly as possible. This locks in the flavor, nutrients, and texture at the peak moment of freshness, right after catch. By contrast, most "fresh" fish at the grocery store was previously frozen, thawed for display, and may be days or weeks old by the time you buy it. Popsie Fish Co's flash-frozen wild Alaskan seafood arrives at your door in the same pristine condition as the day it left Bristol Bay.

Great question—it's one of the most common things our customers ask! Salmon portions are rectangular cuts made perpendicular to the spine, typically 6 ounces each and uniform in shape, making them perfect for individual servings. A salmon fillet is the entire side of the fish, cut along the backbone, giving you one large piece. Popsie Fish Co offers both: our wild-caught Alaskan sockeye salmon portions (boneless, skin-on, 6oz each) come in 5-20lb boxes, while our full fillets are available separately. Portions are ideal for weeknight meals, while fillets are perfect when you want to present a showstopping centerpiece.

No additives, no preservatives, no colorings—just pure wild-caught Alaskan fish. Popsie Fish Co products contain nothing but the fish itself. We don't use any artificial dyes (some fish sellers use astaxanthin or other colorants to enhance appearance), preservatives, or additives. Flash-freezing is our only preservation method, which naturally maintains quality without chemicals. If you're looking for clean, pure, wild-caught seafood with no unnecessary ingredients, Popsie Fish Co is exactly what you need.

Grocery store fish often sits in transit and storage for days or weeks before reaching the counter, losing quality and freshness along the way. Popsie Fish Co fish is caught, processed, and flash-frozen within hours, then shipped directly to your door in 1-2 days. You're buying directly from the fishery—no middlemen, no wholesale distributors, no multi-week supply chains. Our wild-caught Bristol Bay fish arrives at your freezer in the same pristine condition as the day we caught it. Plus, our sashimi-grade standards exceed what most grocery stores offer.

Popsie Fish Co is MSC (Marine Stewardship Council) certified, the gold standard for sustainable fishing. This certification means our wild-caught operations meet rigorous environmental standards: we maintain healthy fish populations, minimize habitat impact, and operate a well-managed fishery. MSC certification is independently verified and assures customers that Popsie Fish Co's wild Alaskan seafood comes from sustainable, responsible fishing practices. You can feel good about every purchase knowing it supports ocean health for future generations.

As a traditional family fishing operation in Bristol Bay, we use sustainable fishing methods that respect the ecosystem and ensure the health of wild Alaskan salmon and other species. Our approach prioritizes the integrity of the fishery over maximum volume, which is why our catch is flash-frozen immediately to preserve peak quality. The Bristol Bay fishery is known for its strict regulations and sustainable practices—factors that contribute to its status as one of the world's most pristine wild fisheries. These methods have allowed our family operation to thrive for three generations.

Popsie Fish Co is a three-generation family fishing operation founded by Tony "Popsie" Neal, who arrived in Alaska in 1963 and established our fishing legacy in 1987. Today, the Neal family continues to personally oversee every aspect of our business—from catching wild Alaskan salmon and halibut in Bristol Bay to processing and flash-freezing each portion. We're not a corporate conglomerate; we're a tight-knit family dedicated to bringing the finest wild-caught seafood from our waters to your table. That personal touch is woven into everything we do.

Bristol Bay is an 22,000-square-mile body of water in southwestern Alaska and home to the world's largest wild salmon fishery. It's incredibly pristine, with strict regulations that protect fish populations and the ecosystem, which is why wild-caught Bristol Bay salmon and other species are renowned for quality and sustainability. The cold, nutrient-rich waters produce fish with superior flavor, color, and nutritional content. For over 35 years, Popsie Fish Co has called Bristol Bay home, catching some of the finest wild Alaskan seafood available anywhere in the world.

Quality control is built into our entire operation. We catch our own wild fish, oversee processing ourselves, and flash-freeze everything within hours—this direct control means no quality lapses from unknown suppliers or extended storage. Every portion is vacuum-sealed to prevent freezer burn, and our MSC certification requires regular third-party audits of our practices. From the moment a wild salmon is caught to when it arrives at your door, we personally ensure it meets our uncompromising standards. This is why Popsie Fish Co earned our reputation as a trusted source of Bristol Bay's finest.

Properly frozen wild-caught Alaskan fish from Popsie Fish Co can safely last 6-12 months in your home freezer (at 0°F or below), though quality is best within the first 3 months. Because our flash-frozen seafood is so perfectly preserved at catch, it maintains excellent flavor and texture throughout this window. Once thawed, consume your wild salmon, halibut, or Pacific cod within 1-2 days. Always keep your freezer at a consistent 0°F or colder to maintain optimal quality of your sashimi-grade fish.

The best method is overnight thawing in the refrigerator. Simply transfer your vacuum-sealed wild Alaskan fish from the freezer to the refrigerator 12-24 hours before cooking. This slow, cold thaw preserves texture, flavor, and moisture. Keep the fish in its vacuum seal while thawing—the seal protects it from air exposure. If you need faster thawing, place the sealed package in a bowl of cold water for 30-45 minutes, changing the water halfway through. Never thaw at room temperature, which can promote bacterial growth on your sashimi-grade seafood.

Yes! The fastest method is the cold water bath. Keep your vacuum-sealed wild salmon, halibut, or Pacific cod in its packaging and submerge it in a bowl of cold water (changing the water every 10-15 minutes for even faster thawing). Depending on portion size, this method thaws Popsie Fish Co fish in 20-45 minutes. Alternatively, you can cook wild Alaskan fish directly from frozen—just add a few extra minutes to your cooking time. Never use hot water or a microwave, as these methods create uneven thawing and can compromise the texture of your sashimi-grade fish.

Absolutely! Because Popsie Fish Co seafood is sashimi-grade and flash-frozen within hours of catch, it's completely safe to cook directly from frozen. In fact, cooking from frozen locks in moisture and flavor. Simply increase cooking time by 25-50% compared to thawed fish, and use a meat thermometer to ensure it reaches the proper internal temperature. Our wild-caught salmon should reach 145°F, while halibut and Pacific cod need 145°F as well. Cooking from frozen is convenient and delivers excellent results with our pristine wild Alaskan fish.

Keep the vacuum seal on while thawing! The seal protects your wild-caught Alaskan fish from air exposure and prevents freezer burn during the thawing process. Only open the seal after thawing when you're ready to cook. If there's any liquid in the package after thawing (which is normal with fresh fish), you can drain it before cooking. The vacuum seal is designed to preserve your sashimi-grade salmon, halibut, or Pacific cod in perfect condition from our Bristol Bay facility to your kitchen.

It's best to avoid refreezing thawed Popsie Fish Co fish, as it can affect texture and quality. Thaw only the portions you plan to use, keeping the rest frozen until ready. However, if you've thawed fish in the refrigerator and haven't opened the vacuum seal, you can safely refreeze it. Once thawed and the seal is broken, refreezing is not recommended as exposure to air during thawing compromises the integrity of your wild Alaskan seafood. Plan your meals accordingly to get the most from your sashimi-grade fish.

Fresh thawed wild-caught Alaskan fish should smell like the ocean—clean and briny, never fishy or sour. Visually, check for firm texture and vibrant color; discoloration, mushiness, or a strong ammonia smell are signs of spoilage. Trust your senses; Popsie Fish Co's sashimi-grade salmon and halibut arrive in pristine condition, but refrigerated thawed fish should be used within 1-2 days. When in doubt, throw it out. Proper freezer storage and timely thawing will prevent any issues with your wild Alaskan seafood.

Your home freezer should be set to 0°F (-18°C) or colder to properly preserve Popsie Fish Co's flash-frozen wild Alaskan fish. At this temperature, your sashimi-grade salmon, halibut, and Pacific cod remain safe and maintain quality for months. If your freezer is warmer (such as in a refrigerator freezer compartment), quality degrades faster. Check your freezer temperature periodically with a thermometer to ensure it's holding a consistent 0°F or below. Proper freezer temperature is crucial for protecting your investment in premium wild-caught seafood.

Thawed wild-caught Alaskan fish from Popsie Fish Co should be cooked and consumed within 1-2 days of thawing. Keep thawed fish in the coldest part of your refrigerator (usually the bottom shelf), preferably in its original packaging or on a plate to contain any moisture. If you won't use it within 2 days, don't let it sit—cook it immediately or return it to the freezer. Fresh seafood waits for no one, so plan your meals when you thaw your sashimi-grade salmon, halibut, or Pacific cod.

When your Popsie Fish Co box arrives, immediately place all frozen wild-caught Alaskan fish in your freezer. Don't leave it sitting on the counter—your sashimi-grade salmon, halibut, Pacific cod, and other products should go straight into freezer storage at 0°F or below. The dry ice used in shipping will keep everything frozen during transit, but your home freezer is where it belongs long-term. Once stored, your wild Alaskan seafood will maintain peak quality for months. Welcome to the Popsie Fish Co family!

Cooking wild Alaskan salmon directly from frozen is easy and delivers excellent results! Preheat your oven to 400°F, place frozen salmon portions skin-side down on a lined baking sheet, season as desired, and bake for 12-15 minutes (vs. 8-10 minutes if thawed). For pan-frying, heat oil over medium-high heat and cook frozen salmon skin-side down for 6-8 minutes, then flip and cook another 4-6 minutes until it reaches 145°F internally. The key is not overcrowding your pan and giving the wild-caught fish time to cook through. Our sashimi-grade Bristol Bay salmon will be perfectly moist and flavorful.

Wild Alaskan salmon should be cooked to an internal temperature of 145°F (63°C) as measured with a meat thermometer at the thickest part. At this temperature, the fish is fully cooked, safe to eat, and remains moist and tender. Our sashimi-grade Popsie Fish Co salmon is so pristine you could eat it raw, but cooking to 145°F ensures food safety for all. If you prefer your wild salmon rare or medium-rare, cook to 125-135°F, understanding that lower temperatures carry slightly higher food safety risk.

Baking Popsie Fish Co's wild-caught salmon portions at 400°F takes about 8-10 minutes if thawed, or 12-15 minutes if cooking from frozen. Exact time depends on thickness; our 6oz portions cook relatively quickly. Line your baking sheet with parchment paper, place skin-side down, drizzle with olive oil, season, and bake until the fish flakes easily and reaches 145°F internally. For a quicker bake, increase oven temperature to 425°F and reduce time by 1-2 minutes. Your Bristol Bay salmon will be restaurant-quality in minutes.

Absolutely! Pan-frying wild-caught Alaskan salmon is one of our favorite preparation methods. Heat 2 tablespoons of oil in a skillet over medium-high heat, place salmon skin-side down for 4-5 minutes to crisp the skin, flip, and cook another 3-4 minutes. For air frying, set your air fryer to 400°F and cook for 8-10 minutes. Both methods create a beautiful crust while keeping the inside of our sashimi-grade salmon tender and moist. Don't move the fish around—let it develop that gorgeous golden exterior that makes wild Bristol Bay salmon so appealing.

Popsie Fish Co's wild Alaskan salmon patties are versatile! Pan-fry them in a skillet with oil over medium-high heat for 3-4 minutes per side until golden and reaching 145°F internally. You can also bake them at 400°F for 12-15 minutes on a lined sheet. For a healthier option, air fry at 380°F for 10-12 minutes. These ground wild salmon patties work great as a main course with vegetables, on a bun like a burger, or crumbled into salads. Our sashimi-grade fish ensures delicious flavor in every bite.

Wild Alaskan salmon has rich, natural flavor that pairs beautifully with simple seasonings. Try classic combinations like lemon and dill, garlic and rosemary, or soy sauce and ginger. For Popsie Fish Co's Bristol Bay sockeye, which has bold color and taste, even just salt, pepper, and a drizzle of olive oil lets the salmon shine. Avoid overly heavy spices that might mask the fish's exceptional quality. A squeeze of fresh lemon juice just before serving brightens the natural flavors of our wild-caught salmon. Experiment to find your favorite preparation style.

Popsie Fish Co's wild-caught Alaskan halibut is lean and delicate, perfect for baking, pan-frying, or steaming. Bake at 400°F for 10-12 minutes if thawed, or 14-16 minutes from frozen, until the halibut reaches 145°F and flakes easily. For pan-frying, heat oil over medium heat and cook 4-5 minutes per side. Halibut pairs wonderfully with lemon, white wine, capers, or a light butter sauce. Because our sashimi-grade halibut portions are boneless, preparation is quick and simple. Avoid overcooking—wild halibut can dry out if cooked too long.

Popsie Fish Co's wild-caught Pacific cod is mild and versatile, excellent for baking, broiling, or pan-frying. Bake at 400°F for 10-12 minutes if thawed, adding a few minutes if cooking from frozen, until it reaches 145°F internally. For broiling, place cod 4-6 inches from the heat source and broil for 8-10 minutes, watching carefully to prevent drying. Pan-frying works beautifully too—cook over medium-high heat in oil for 3-4 minutes per side. Our sashimi-grade Pacific cod is delicious with garlic, herbs, or a simple white wine reduction.

Popsie Fish Co's ground wild Alaskan salmon opens up endless possibilities! Make salmon patties or burgers, mix it into pasta dishes, form it into meatballs, or fold it into salads. You can use it as a base for salmon dip, mix it into cream cheese, or stuff it into vegetables. Ground salmon also works wonderfully in fish tacos with crispy shells and fresh toppings. Our sashimi-grade wild salmon is flavorful enough that it doesn't need heavy binders—a little egg and breadcrumb holds it together perfectly. The versatility of ground wild-caught salmon makes weeknight dinners exciting.

If you're asking about creating smoked salmon from Popsie Fish Co's wild-caught fillets, you can smoke them at home using a smoker or smoke box at 225-250°F for 30-45 minutes depending on thickness. However, we recommend enjoying our sashimi-grade wild Alaskan salmon fresh to appreciate its pure flavor and quality. If you're purchasing pre-smoked salmon elsewhere, enjoy it on bagels with cream cheese, in salads, on appetizer crackers, or flaked into scrambled eggs. Let us know if you'd like guidance on preparing any of our fresh wild salmon products.

Popsie Fish Co's wild Bristol Bay salmon pairs beautifully with roasted vegetables like asparagus, broccoli, and Brussels sprouts. Try it with quinoa, wild rice, or a simple salad with greens and vinaigrette. Lemon, garlic, and herb-roasted potatoes are classic companions. For lighter meals, serve alongside steamed bok choy or green beans with sesame oil. The richness of our wild-caught sockeye salmon works well with fresh, bright flavors—citrus, ginger, fresh herbs. Avoid overly heavy sides that might overshadow the exceptional taste of sashimi-grade Alaskan salmon.

We love sharing recipes and cooking inspiration! Follow Popsie Fish Co on our social media channels—Facebook, Instagram, YouTube, TikTok, and Pinterest—where we regularly post recipes and cooking tips featuring our wild Alaskan salmon, halibut, Pacific cod, and sablefish. From simple weeknight dinners to impressive entertaining dishes, you'll find inspiration for preparing our sashimi-grade, Bristol Bay-caught fish. You can also contact our team at support@popsiefishco.com with recipe requests or cooking questions. We're passionate about helping you get the most from your Popsie Fish Co seafood.